01 What a Revenue Audit is
A written diagnosis of your online store. I go through it as a first-time buyer would, identify the problems I believe are costing you the most money, explain why each one costs it, and redesign the sections where the fix belongs.
It is a diagnosis and a proposal. It is not implementation, and it is not a guarantee of a result.
02 What you receive
- A written report as a PDF, covering the three problems I judge to be the most expensive, in order
- For each one: what it is, why it costs you money, and what to change
- A Figma file with the redesigned sections, ready to hand to a developer
- Every colour, typeface and photograph used comes from your own store
- One round of written questions after delivery, answered in detail, within two business days
03 What it does not include
- No calls, no meetings, no calendar links. Everything happens in writing
- No access to your store, your admin, or your passwords — I never ask for them, and you should never send them
- No code, no theme edits, no app installs, no implementation of any kind
- No ongoing work, retainers, or revisions to the deliverable after it is sent
- No advertising, email marketing, SEO or analytics work
- No copywriting beyond the wording needed inside the sections I redesign
04 Viewports
The audit is mobile-first. Most of your buyers are on a phone, and that is where the money is decided.
Desktop is included where the problem is specific to desktop. Where the same problem exists on both, it is documented and redesigned once, on mobile — drawing it twice would inflate the deliverable without telling you anything new.
05 Timeline
Delivery is within 15 business days of payment. If anything delays it, you'll hear from me before the deadline, not after.
06 Price and payment
The Revenue Audit is US$ 1,400, fixed scope and fixed price.
Nothing is charged until I have looked at your store and confirmed it is a fit. If it isn't, I'll tell you why and point you somewhere more useful — at no cost.
Once confirmed, I send an invoice. Payment is by international bank transfer in US dollars, and work begins when it clears. A completed W-8BEN accompanies the invoice, so there is nothing for your accountant to chase.
07 If it isn't useful
Full refund within 7 days of delivery, no explanation required. Write to me, and the money goes back the way it came. You keep the files — asking for them back would be theatre, and neither of us needs that.
This exists because you are buying judgement you cannot inspect in advance. The risk of that should sit with me, not with you.
08 Confidentiality and ownership
Everything you send me — your store, your numbers, what you've already tried — stays between us. Paid client work is never published, quoted or shown as an example without your written permission.
The report and the Figma file are yours once paid. Use them, change them, hand them to any developer you like. I keep a copy for my own records and nothing more.
09 Public teardowns are a different thing
Separately from paid work, I publish short teardowns of stores whose owners asked for feedback publicly, on a forum or a public community. Those are free, unsolicited, and based only on what any visitor can see from outside.
- The original public request is linked and archived
- Redesigns are labelled as proposals, and are not affiliated with the store
- No logged-in areas, no checkout with real data, no customer or reviewer names or faces
- Nothing is alleged about the business, its people or its intent — only what the interface does
10 Removal on request
If you own a store shown here and want it gone, write to hello@ux4business.com. It comes down the same day, from every channel, with no argument and no questions asked.
11 Changes
These terms may change. The version that applies to your audit is the one published on the day you paid, and I'll send you a copy with the invoice so there is no ambiguity later.
12 Contact
Cassiano Azevedo · hello@ux4business.com · working from Brazil, in English, in US dollars.